Site Merchandising Manager
Requisition ID: 188476
Career Group: Corporate Office Careers
Job Category: E-commerce Mktg. & Digital Experience
Travel Requirements: 0 - 10%
Job Type: Full-Time
Country: Canada (CA)
Province: Ontario
City: Toronto
Location: Sobeys Innovation Hub
Embark on a rewarding career with Sobeys Inc., celebrated among Canada’s Top 100 employers, where your talents contribute to our commitment to excellence and community impact.
Our family of 128,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers. Our mission is to nurture the things that make life better – great experiences, families, communities, and our employees. We are a family nurturing families.
A proudly Canadian company, we started in a small town in Nova Scotia but we are now in communities of all sizes across this great country. With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.
Ready to Make an impact?
We are looking for an experienced Site Merchandising Manager to join our eCommerce team at Voila. You will play an important role in shaping and executing our site merchandising strategy across multiple regions, ensuring a seamless and engaging customer experience. The ideal candidate will have a strong background in eCommerce merchandising, content management, and data-driven decision-making.
Here’s where you’ll be focusing:
- Develop and execute the Voila site merchandising strategy across multiple regions, optimizing content on the website and app to increase conversion, particularly for new customers. Work with cross-functional teams to personalize the customer experience for each segment.
- Collaborate with teams such as merchandising, ISF, replenishment, and RMN to support major projects, launches, and enhancements. Work closely with the Ocado team to enable new features and streamline site merchandising processes.
- Oversee article onboarding and enrichment, managing systems like Asana, reporting, and team training. Troubleshoot onboarding issues and manage the article merge process in partnership with category management, replenishment, and demand planning teams.
- Partner with IT to maintain and develop site merchandising systems (e.g., STIBO Systems PIM, Open Text eDAM, Tableau DQ VALT) and manage the site taxonomy, optimizing it based on search data and customer feedback to enhance the user experience.
- Lead a team of site merchandisers and coordinators, ensuring ongoing site growth, maintenance, and optimization. Manage content updates using CMS tools, basic HTML, and CRM, ensuring brand consistency across digital platforms.
- Develop and implement category management strategies, leveraging customer, digital analytics, and SEO/SEM insights to drive seasonal trends and key volume drivers. Ensure product image standards are maintained and collaborate with external partners to ensure compliance with regulatory requirements.
- Proactively identify opportunities for improvement, continuously optimizing the customer experience and site merchandising execution to drive performance.
What you have to offer:
- Bachelor’s Degree in Business or Marketing, or an equivalent combination of education and experience.
- At least 8 years of progressive eCommerce merchandising experience with expert knowledge of merchandising techniques, best practices, and content management systems (CMS, PIM, DAM).
- Strong technical understanding, including systems development and integration, and proficiency with analytics platforms (e.g., Google Analytics, Tableau) to drive data-informed decision-making.
- Proven ability to manage and optimize customer experiences across digital platforms with excellent organizational and communication skills.
- Leadership experience managing teams, with the ability to work collaboratively across cross-functional teams in a fast-paced environment.
#LI-Hybrid #LI-LM1
At Sobeys we require our teammates to have the ability to adhere to a hybrid work model that requires your presence at one of our office locations at least three days per week. This requirement is integral to our commitment to team collaboration and the overall success of our office culture.
We offer a comprehensive Total Rewards package, which varies by role and designed to help our teammates to live better – physically, financially and emotionally.
Some websites share our job opportunities and may provide salary estimates without our knowledge. These estimates are based on similar jobs and postings for general comparison, but these numbers are not provided by our organization nor monitored for accuracy.
We will consider factors such as your working location, work experience and skills as well as internal equity, and market conditions to ensure the selected candidate is paid fairly and competitively. We look forward to discussing the specific compensation details relevant to this role with candidates who are selected to move forward in the recruitment process.
Our Total Rewards programs, for full-time teammates, goes well beyond your paycheque:
- Competitive Benefits Package, tailored to meet your needs, including health and dental coverage, life, short- and long-term disability insurance.
- Access to Virtual Health Care Platform and Employee and Family Assistance Program.
- A Retirement and Savings Plan that provides you with the opportunity to build and add value to your savings.
- A 10% in-store discount at our participating banners and access to a wide range of other discount programs, making your purchases more affordable.
- Learning and Development Resources to fuel your professional growth.
- Parental leave top-up
- Paid Vacation and Days-off
We are committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.