Copywriter
Requisition ID: 186824
Career Group: Corporate Office Careers
Job Category: Creative Marketing
Travel Requirements: 0 - 10%
Job Type: Full-Time
Country: Canada (CA)
Province: Ontario
City: Toronto
Location: Sobeys Innovation Hub
Embark on a rewarding career with Sobeys Inc., celebrated among Canada’s Top 100 employers, where your talents contribute to our commitment to excellence and community impact.
Our family of 128,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers. Our mission is to nurture the things that make life better – great experiences, families, communities, and our employees. We are a family nurturing families.
A proudly Canadian company, we started in a small town in Nova Scotia but we are now in communities of all sizes across this great country. With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.
Ready to Make an impact?
Responsible for creating clear, compelling, and engaging content that effectively communicates the brand’s message across various platforms. This role involves developing copy for marketing materials, advertising campaigns, social media, and other communication channels. The Copywriter will work closely with the creative team to ensure that all content aligns with the brand’s voice and drives engagement.
Here’s where you’ll be focusing:
- Write and edit persuasive and engaging copy for a variety of mediums, including websites, email campaigns, social media posts, advertisements, brochures, and other marketing materials.
- Collaborate with the creative team to brainstorm and develop creative concepts and messaging strategies that align with project goals and brand objectives.
- Ensure all copy is consistent with the brand’s voice, tone, and style guidelines. Maintain a coherent brand message across all content and communication channels.
- Conduct research to understand target audiences, market trends, and industry best practices. Use insights to craft relevant and impactful messaging.
- Review and proofread copy to ensure accuracy, clarity, and grammatical correctness. Edit content as needed to enhance readability and effectiveness.
- Work closely with designers, marketers, and other team members to ensure that copy complements visual elements and aligns with overall campaign objectives.
- Accept and incorporate feedback from senior team members, clients, or stakeholders to refine and improve copy.
What you have to offer:
- Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field. Additional certifications in copywriting or related areas are a plus.
- 5+ years of experience in copywriting or a related role. Previous experience in a marketing or advertising environment is a plus.
- Portfolio: Strong portfolio showcasing a variety of writing styles and formats, including digital and print content.
#In-House
#LIMB1
At Sobeys we require our teammates to have the ability to adhere to a hybrid work model that requires your presence at one of our office locations at least three days per week. This requirement is integral to our commitment to team collaboration and the overall success of our office culture.
We offer a comprehensive Total Rewards package, which varies by role and designed to help our teammates to live better – physically, financially and emotionally.
Some websites share our job opportunities and may provide salary estimates without our knowledge. These estimates are based on similar jobs and postings for general comparison, but these numbers are not provided by our organization nor monitored for accuracy.
We will consider factors such as your working location, work experience and skills as well as internal equity, and market conditions to ensure the selected candidate is paid fairly and competitively. We look forward to discussing the specific compensation details relevant to this role with candidates who are selected to move forward in the recruitment process.
Our Total Rewards programs, for full-time teammates, goes well beyond your paycheque:
- Competitive Benefits Package, tailored to meet your needs, including health and dental coverage, life, short- and long-term disability insurance.
- Access to Virtual Health Care Platform and Employee and Family Assistance Program.
- A Retirement and Savings Plan that provides you with the opportunity to build and add value to your savings.
- A 10% in-store discount at our participating banners and access to a wide range of other discount programs, making your purchases more affordable.
- Learning and Development Resources to fuel your professional growth.
- Parental leave top-up
- Paid Vacation and Days-off
We are committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.