Specialist Marketing
Requisition ID: 188354
Career Group: Corporate Office Careers
Job Category: Banner Planning & Strategic Priorities
Travel Requirements: 0 - 10%
Job Type: Full-Time
Country: Canada (CA)
Province: Ontario
City: Mississauga
Location: Tahoe Office
Embark on a rewarding career with Sobeys Inc., celebrated among Canada’s Top 100 employers, where your talents contribute to our commitment to excellence and community impact.
Our family of 128,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers. Our mission is to nurture the things that make life better – great experiences, families, communities, and our employees. We are a family nurturing families.
A proudly Canadian company, we started in a small town in Nova Scotia but we are now in communities of all sizes across this great country. With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.
Ready to Make an impact?
The Brand Marketing Specialist, Full Service will assist in the development and execution of integrated marketing plans for the Sobeys and Safeway banners. They will work with a cross functional team of internal and external/agency partners to help bring the banner brand strategies to life for the consumer.
Here’s where you’ll be focusing:
- Understand the brand strategy and act as a brand champion through marketing activations
- Collaborate with Brand Marketing Manager, Sobeys & Safeway on marketing programs that support the brand strategy including brief development, creative evaluation and tactical execution
- Work with Full Service (Sobeys, Safeway) Brand Marketing teams to share best practices, and assets as required for campaign/program activation in other banners
- Engage internal cross-functional partners including Field Marketing, Creative Studio, Content Services, Digital, Loyalty, Merchandising, Business & Customer Insights, Category and external agency partners, to activate programs which support the marketing priorities
- Assist with management of vendor partner programs and sponsorships
- Assist with management and execution of project tracking for marketing calendars, business updates, and quarterly updates
- Develop and manage promotional and marketing plan project work streams including project management and follow-ups, creative proof approvals and budget reconciliation
- Work closely with Customer Insights and external partners to conduct pre/post-campaign reporting and analysis; identifying trends and recommendations for improvements
#LI-CF2
#LI-Hybrid
What you have to offer:
- An Undergraduate Degree, preferably in business, commerce or marketing discipline. MBA is considered an asset, but not required
- 5 years of relevant work experience in retail, advertising, marketing or merchandising environment or consumer packaged goods industry
- Proficient in Microsoft Office Suite
- Passion for food
At Sobeys we require our teammates to have the ability to adhere to a hybrid work model that requires your presence at one of our office locations at least three days per week. This requirement is integral to our commitment to team collaboration and the overall success of our office culture.
We offer a comprehensive Total Rewards package, which varies by role and designed to help our teammates to live better – physically, financially and emotionally.
Some websites share our job opportunities and may provide salary estimates without our knowledge. These estimates are based on similar jobs and postings for general comparison, but these numbers are not provided by our organization nor monitored for accuracy.
We will consider factors such as your working location, work experience and skills as well as internal equity, and market conditions to ensure the selected candidate is paid fairly and competitively. We look forward to discussing the specific compensation details relevant to this role with candidates who are selected to move forward in the recruitment process.
Our Total Rewards programs, for full-time teammates, goes well beyond your paycheque:
- Competitive Benefits Package, tailored to meet your needs, including health and dental coverage, life, short- and long-term disability insurance.
- Access to Virtual Health Care Platform and Employee and Family Assistance Program.
- A Retirement and Savings Plan that provides you with the opportunity to build and add value to your savings.
- A 10% in-store discount at our participating banners and access to a wide range of other discount programs, making your purchases more affordable.
- Learning and Development Resources to fuel your professional growth.
- Parental leave top-up
- Paid Vacation and Days-off
We are committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.