Manager, Customer & Growth Insights
Requisition ID: 191037
Career Group: Corporate Office Careers
Job Category: Marketing Customer Analytics
Travel Requirements: 0 - 10%
Job Type: Full-Time
Country: Canada (CA)
Province: Ontario
City: Mississauga
Location: Tahoe Office
Embark on a rewarding career with Sobeys Inc., celebrated among Canada’s Top 100 employers, where your talents contribute to our commitment to excellence and community impact.
Our family of 128,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers. Our mission is to nurture the things that make life better – great experiences, families, communities, and our employees. We are a family nurturing families.
A proudly Canadian company, we started in a small town in Nova Scotia but we are now in communities of all sizes across this great country. With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.
Ready to Make an impact?
We are looking for a Manager, Customer & Growth Insights to lead strategic analytics initiatives that drive growth across our grocery business. In this role, you'll transform complex data into actionable insights that influence decisions across merchandising, marketing, and operations. You’ll work closely with senior leaders to uncover customer trends, identify performance gaps, and shape strategies that boost sales, margin, and retention.
This role goes beyond technical analytics - it’s about using customer intelligence to unlock commercial opportunities, support business development, and drive engagement across key channels.
Here’s where you’ll be focusing:
- Lead strategic analytics initiatives to uncover high-impact opportunities within the grocery business to drive profitable sales growth using loyalty, research and transactional data
- Leverage advanced analytical techniques to segment customers, forecast trends, and identify white space in customer spend, frequency and retention
- Discover and quantify growth opportunities across categories, channels, and customer segments
- Proactively identify performance gaps and growth levers, turning insights into initiatives that enhance revenue, margin, and customer retention
- Use data-driven storytelling to deliver actionable insights that improve sales, margin, and customer engagement
- Translate complex data into compelling business narratives and strategic recommendations that influence decision-making across merchandising, marketing, and operations
- Maintain a strong understanding of the competitive landscape and emerging trends in grocery retail to inform analytical frameworks and strategies
What you have to offer:
- Bachelor’s degree required; MBA preferred
- At least 8 years of Consumer Insights or strategic analytics experience in a business setting
- Proven experience driving sales growth and business development through data-driven strategies and customer insights
- Demonstrated success in identifying and activating customer engagement opportunities across channels and segments
- Excellent analytical ability paired with strong business acumen and communication skills
- Leadership presence and proven ability to influence Executives and VPs
- Experience with loyalty data, customer segmentation, and retail analytics
- Proficiency in tools such as SQL, Python, R, or advanced Excel; familiarity with BI platforms like Tableau or Power BI is a plus
- Ability to synthesize complex data into clear, actionable strategies that support commercial objectives
#LI-Hybrid #LI-LM1
At Sobeys we require our teammates to have the ability to adhere to a hybrid work model that requires your presence at one of our office locations at least three days per week. This requirement is integral to our commitment to team collaboration and the overall success of our office culture.
We offer a comprehensive Total Rewards package, which varies by role and designed to help our teammates to live better – physically, financially and emotionally.
Some websites share our job opportunities and may provide salary estimates without our knowledge. These estimates are based on similar jobs and postings for general comparison, but these numbers are not provided by our organization nor monitored for accuracy.
We will consider factors such as your working location, work experience and skills as well as internal equity, and market conditions to ensure the selected candidate is paid fairly and competitively. We look forward to discussing the specific compensation details relevant to this role with candidates who are selected to move forward in the recruitment process.
Our Total Rewards programs, for full-time teammates, goes well beyond your paycheque:
- Competitive Benefits Package, tailored to meet your needs, including health and dental coverage, life, short- and long-term disability insurance.
- Access to Virtual Health Care Platform and Employee and Family Assistance Program.
- A Retirement and Savings Plan that provides you with the opportunity to build and add value to your savings.
- A 10% in-store discount at our participating banners and access to a wide range of other discount programs, making your purchases more affordable.
- Learning and Development Resources to fuel your professional growth.
- Parental leave top-up
- Paid Vacation and Days-off
We are committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.