Channel Analytics Manager
Requisition ID: 188082
Career Group: Corporate Office Careers
Job Category: Marketing Technology & Digital
Travel Requirements: 0 - 10%
Job Type: Full-Time
Country: Canada (CA)
Province: Ontario
City: Mississauga
Location: Tahoe Office
Embark on a rewarding career with Sobeys Inc., celebrated among Canada’s Top 100 employers, where your talents contribute to our commitment to excellence and community impact.
Our family of 128,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers. Our mission is to nurture the things that make life better – great experiences, families, communities, and our employees. We are a family nurturing families.
A proudly Canadian company, we started in a small town in Nova Scotia but we are now in communities of all sizes across this great country. With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.
Ready to Make an impact?
Here’s where you’ll be focusing:
- Develop automated, scalable reporting and analytical strategy and solutions for Empire digital customer channels, including but not limited to, B2C and B2B websites, mobile apps, and direct-to-customer communications.
- Support omni-channel analytics through delivery of digital channel insights, reporting and measurement in line with Enterprise strategy and Digital Experience evolution.
- Manage partner relationships and act as data and analytics subject matter expert for the Digital Channels.
- Requires the combination of business and technology acumen to generate value add insights and maintain reporting in various forms (ad-hoc analyses, data visualization, self-serve BI).
- Create and lead a diverse team of specialists in line with Empire DE&I guidelines, creating a culture of inclusivity and foster open communication, helping the team solve complex business problems, set goals and deliver high performance.
- CMO Organization: Work closely with the Customer Analytics, Consumer Insights, and Media teams to gather campaign and channel reporting requirements, align on key performance indicators, identify tagging requirements, and develop required reports and dashboards.
- CTAO: Work across Product, Advanced Analytics and Data teams to define data and reporting tool requirements, prioritizing updates and enhancements, and ensuring new functionalities/features are rolled out to support business growth.
Here's where you'll be focusing
- Lead the design and development of digital channel analytics capabilities and supporting toolsets, driving value from investments, and working collaboratively to build relationships across cross-functional teams and align on common goals
- Strategic innovation by challenging the status quo and influence a diverse group of team members to inspire change in a matrixed organization
- Drive high performance with appropriate delegation, discipline, focus and agility
What you have to offer:
- 5-7 years of relevant experience in marketing, data or analytics with a primary focus on digital
- A post-secondary degree in data science, marketing analytics, commerce, or related field
- A deeply curious and critical thinker that is motivated by unanswered questions and the drive to solve them through creative and transparent methods
- Strong attention to detail, being able to deal with ambiguity and an analytical mindset
- Self-starter that identifies opportunities where data & analytics help to solve real business problems
- Proficient in data retrieval, structuring and visualization to amalgamate disparate data sets into a cohesive view
- Analytical thinking, data interpretation, project management, and a user centric approach
- Knowledge of and experience with Google Analytics, Big Query, MS Excel, Sales Force Marketing Cloud, Tableau and Datorama
- Comfortable interacting with senior leaders to present reports and interpreting analytics
At Sobeys we require our teammates to have the ability to adhere to a hybrid work model that requires your presence at one of our office locations at least three days per week. This requirement is integral to our commitment to team collaboration and the overall success of our office culture.
We offer a comprehensive Total Rewards package, which varies by role and designed to help our teammates to live better – physically, financially and emotionally.
Some websites share our job opportunities and may provide salary estimates without our knowledge. These estimates are based on similar jobs and postings for general comparison, but these numbers are not provided by our organization nor monitored for accuracy.
We will consider factors such as your working location, work experience and skills as well as internal equity, and market conditions to ensure the selected candidate is paid fairly and competitively. We look forward to discussing the specific compensation details relevant to this role with candidates who are selected to move forward in the recruitment process.
Our Total Rewards programs, for full-time teammates, goes well beyond your paycheque:
- Competitive Benefits Package, tailored to meet your needs, including health and dental coverage, life, short- and long-term disability insurance.
- Access to Virtual Health Care Platform and Employee and Family Assistance Program.
- A Retirement and Savings Plan that provides you with the opportunity to build and add value to your savings.
- A 10% in-store discount at our participating banners and access to a wide range of other discount programs, making your purchases more affordable.
- Learning and Development Resources to fuel your professional growth.
- Parental leave top-up
- Paid Vacation and Days-off
We are committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.