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Category Manager - Fresh

158810 Requisition ID:  158810 

Career Group:  Corporate Office Careers 

Job Category:  Merchandising Centre Store 

Travel Requirements:  0 - 10%


Country: Canada (CA) 

Province: Ontario; Alberta; Nova Scotia  

City: Stellarton

Location: Tahoe Office, 0012 Calgary RSC, 0019 Stellarton RSC 

Postal Code:  


Our family of 127,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers. Our mission is to nurture the things that make life better – great experiences, families, communities, and our employees. We are a family nurturing families.  


A proudly Canadian company, we started in a small town in Nova Scotia but we are now in communities of all sizes across this great country. With over 1500 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawton’s Drug Stores or another of our great banners but we are all one extended family. 


All career opportunities will be open a minimum of 5 business days from the date of posting.


The Opportunity:

At Sobeys, we are fostering our deep capabilities and capacity to successfully lead and execute strategic projects 
across the organization. We have seen our business plans and goals coming to life in meaningful ways, leading us 
to where we are today. As we embark on our ambitious journey to become the most innovative grocery retailer, 
building a strong governance framework of disciplined processes, systems and teams that drives execution 
excellence is paramount to our success going forward. We are currently looking for a dynamic Category Manager - Fresh 
to join our family. This is a permanent career opportunity.

What you will do in this role:

Lead Category Manager(s) 

  • Coach, develop and empower the Category Coordinators
  • Deliver against KPIs to measure success based on category targets

Manage category plans

  • Develop Category Plans that support the applicable banner’s strategy with a focus on generating sales and improved category performance relative to the market
  • Communicate category plans to all applicable stakeholders including leadership, other functional areas and vendor partners 
  • Execute category plans by successfully delivering against the category pricing, promotion, assortment, and merchandising plans that support our strategies and financial requirements 
  • Identify new opportunities from multiple sources including field merchandising, operations, vendor partners, market visits, etc.
  • Manage for an optimal mix of margin within respective categories
  • Manage performance targets for categories
  • Manage category plans for the following banners (as applicable): Sobeys, Foodland, Safeway, IGA (West), Sobeys Urban Express and for select grocery categories in the IGA Extra/IGA and community banners of Quebec

Manage category performance 

  • Track, be knowledgeable and communicate actual category performance versus budget, target and/or forecast
  • Oversee action plans to meet forecasted financials

Manage the execution of merchandising categories

  • Build vendor relationships to enable effective negotiations 
  • Manage the category promotion-pricing strategies and ad planning process, delivering optimal customer value and margin performance for categories
  • Manage interactions with Quebec and Related Businesses 
  • Build relationships with store operations/franchisees
  • Build relationships with other functional areas (i.e. Merchandising Support Services, Operations, Finance, Replenishment, Marketing, etc.)

Commissary (as applicable)

  • Identify product opportunity production methods
  • Be the subject matter expert in the Nutritional Fact Table  (NFT) creation, regulatory and menu labeling
  • Own the commissary product development 
  • Actively research and identify innovation within the food service and retail industry and communicate key findings to Category Management and other functional areas as appropriate 
  • Work with Category Merchants to develop a one, three and five-year strategy that will need to be integrated into current commissary production and planning
  • Develop future commissary model strategy



Your resume should clearly showcase:

  • An Undergraduate Degree and a minimum of 8 years of relevant experience 
  • Strong Negotiation skills
  • 3 years’ experience in purchasing, merchandising, retail, manufacturing or a corporate environment 
  • 3 years’ experience in product development or product innovation (Commissary)
  • Strategic Decision-Making experience including analyzing various information resources to make decisions 


If you feel that this describes the kind of expertise you have, and you are excited about what Sobeys has to offer, then we look forward to reviewing your application.  Please ensure that you take the time to ensure your profile shows us why you’re the most qualified applicant for the role.

This is an outstanding opportunity to join a leading Canadian company with a clear vision and focus.  We are only accepting online applications and welcome applications from all qualified people interested in this challenge. 

Sobeys offers our employees many valuable benefits such as:

  • Growing organization
  • Competitive salary
  • Pension Plan
  • Flexible health and dental benefits plan (eligible employees)
  • Ongoing Training & Development
  • Opportunity for internal mobility to other departments and/or promotions (for employees who are strong performers)

Sobeys is committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.



While all responses are appreciated only those being considered for interviews will be acknowledged.


We appreciate the interest from the Staffing industry however respectfully request no calls or unsolicited resumes from Agencies.