Business Analyst product, Retail Media Ads
Requisition ID: 190380
Career Group: Corporate Office Careers
Job Category: Digital Product Management
Travel Requirements: 0 - 10%
Job Type: Full-Time
Country: Canada (CA)
Province: Nova Scotia; Ontario
City: Mississauga
Location: Tahoe Office
Embark on a rewarding career with Sobeys Inc., celebrated among Canada’s Top 100 employers, where your talents contribute to our commitment to excellence and community impact.
Our family of 128,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers. Our mission is to nurture the things that make life better – great experiences, families, communities, and our employees. We are a family nurturing families.
A proudly Canadian company, we started in a small town in Nova Scotia but we are now in communities of all sizes across this great country. With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.
Ready to Make an impact?
We are looking for an Business Analyst, Product to act as the detail driven partner who converts ideas and data into clear requirements, robust business cases, and smooth product delivery. You will work across product, go to market, data, and vendor teams to keep projects on track and ensure every roadmap decision is backed by evidence.
This position will be based in our office in Halifax, Nova Scotia. We offer a competitive base salary plus commission, along with a comprehensive benefits package. We will also provide relocation assistance for qualified candidates interested in making Nova Scotia their new home.
Here’s where you’ll be focusing:
- Requirement gathering and documentation
- Plan and run workshops with advertisers, sales, operations, data insights, and Engineering to capture functional and non-functional needs
- Convert findings into workflows, system and process flows, UAT planning
- Roadmap creation support - Partner with the PM to translate strategy into a sequenced roadmap
- Maintain roadmap visuals, dependency maps, and quarterly OKRs alignment docs
- Business case evaluation
- Size market, revenue, ROI and cost for new features for leadership reviews
- Prioritisation frameworks
- Lead RICE scoring sessions that balance revenue impact, effort, and risk
- Keep the backlog groomed and transparent for stakeholders
- System and data mapping
- Create and maintain current-state and future-state diagrams showing data flows from various product channels to ad server, reporting, and billing systems
- Highlight gaps, privacy checkpoints, and latency risks
- Vendor evaluation and documentation
- Build scorecards, run RFP comparisons, and capture technical and commercial findings for tools such as SSPs, screen networks, and clean rooms
- Track contract obligations, SLAs, and renewal timelines
- Project management on select initiatives
- Own project plans, sprint boards, and risk logs for smaller builds or integrations
- Product operations support
- Standardise release checklists, intake forms, and launch playbooks used by PMs and GTM teams
- Monitor post-launch health metrics, collect feedback, and feed insights back into the roadmap
- Measurement and testing
- Work with Measurement team for enhanced tracking for various ad products
- Stakeholder and compliance alignment
- Maintain Confluence libraries, decision logs, and privacy compliance artefacts
- Present concise updates to marketing leadership and cross functional forums
#LI-CF2
#LI-Hybrid
What you have to offer:
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• Minimum 3+ years as Business Analyst, Product Analyst, or Product Operations in digital media, e-commerce, or retail tech
• Demonstrated skill writing user stories, process maps, and acceptance criteria, and managing JIRA backlogs
• Experience building business cases and leading RICE or similar prioritisation exercises
• Solid grasp of A/B testing principles and basic statistics for analysing lift and incrementality
• Confident facilitator who can run workshops and cross functional sessions in a fast moving environment
• Comfortable juggling multiple projects and vendors while maintaining clear documentation and status updates
At Sobeys we require our teammates to have the ability to adhere to a hybrid work model that requires your presence at one of our office locations at least three days per week. This requirement is integral to our commitment to team collaboration and the overall success of our office culture.
We offer a comprehensive Total Rewards package, which varies by role and designed to help our teammates to live better – physically, financially and emotionally.
Some websites share our job opportunities and may provide salary estimates without our knowledge. These estimates are based on similar jobs and postings for general comparison, but these numbers are not provided by our organization nor monitored for accuracy.
We will consider factors such as your working location, work experience and skills as well as internal equity, and market conditions to ensure the selected candidate is paid fairly and competitively. We look forward to discussing the specific compensation details relevant to this role with candidates who are selected to move forward in the recruitment process.
Our Total Rewards programs, for full-time teammates, goes well beyond your paycheque:
- Competitive Benefits Package, tailored to meet your needs, including health and dental coverage, life, short- and long-term disability insurance.
- Access to Virtual Health Care Platform and Employee and Family Assistance Program.
- A Retirement and Savings Plan that provides you with the opportunity to build and add value to your savings.
- A 10% in-store discount at our participating banners and access to a wide range of other discount programs, making your purchases more affordable.
- Learning and Development Resources to fuel your professional growth.
- Parental leave top-up
- Paid Vacation and Days-off
We are committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.